About WordPress 101

WP101® Logo

WP101® is the most popular WordPress video tutorial series for beginners. Since 2008, our WordPress tutorial videos have helped more than two million beginners learn how to use WordPress to create their own website.

Our story…

Shawn and Kay Hesketh at WordCamp AustinMy name is Shawn Hesketh, and for 26 years I worked as a freelance designer, creating logos and branding solutions for my clients in and around the Greater Houston Area. In June of 2006, I discovered WordPress, and it was a game-changer. In the years that followed, I built dozens of custom WordPress sites for my clients, and to help them get up to speed as quickly as possible, I also provided onsite WordPress training.

But one-on-one WordPress training isn’t feasible at scale. So in 2008, I recorded the first WordPress 101 video ‘crash course’… originally intended just for my own clients. Soon, word got out, and several of my WordPress developer friends encouraged me to make the videos available as a membership site so they could send their clients to the WordPress 101 videos as well.

In the decade since, the WordPress 101 tutorial videos have helped more than two million beginners around the world learn how to use WordPress to create and manage their own website!

WP Engine Recommended Solution BadgeToday, WP101® is one of the most popular WordPress tutorial sites in the world, and has been widely praised as the gold standard for WordPress video tutorials. We are proud to be a WP Engine Recommended Solution, and our videos have been licensed by GoDaddy, Liquid Web, Pressable, Media Temple, WooCommerce, StudioPress, WPBeginner, Seth Godin, Jeff Goins, and even NASA… plus hundreds of other companies.

Who’s got time to waste on boring tech books or homemade YouTube videos filled with ‘uhs’ and ‘ums?’ Our videos are meticulously scripted with the beginner in mind, then professionally recorded and produced. Each video weighs in at just 5 minutes or less, and provides a complete overview of WordPress in a little over an hour. Continue learning with more advanced courses, or return anytime for a quick refresher.

Our training videos are used by companies you know and trust…

GoDaddy Logo
Liquid Web Logo
WooCommerce Tutorials
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Who is this site for?

If you want to learn how to use WordPress to create a blog, build a business website, or manage your organization’s WordPress-powered website, this site is for you! The WordPress 101 video tutorials will help you quickly learn how to use WordPress to create, edit, and manage your own website. But we don’t stop there!

You can continue learning with more advanced courses for WooCommerce, Jetpack, Yoast SEO, Ninja Forms, and more. Plus, we’re always standing by to answer your WordPress questions in our members-only help forum. You don’t have to learn WordPress alone!

Browse our WordPress Tutorial Library

Three Ways to Use the WP101 Videos

Read, How to Use WP101 Videos to Train Your WordPress Clients


  • Perfect for beginners!
  • Watch videos on WP101.com
  • Members-only Q&A Forum
  • Monthly or Annual Subscription

Learn More

WP101 Plugin

  • For WordPress professionals.
  • Teach your clients WordPress.
  • Install on all your clients’ sites.
  • Videos in clients’ dashboard.
  • Annual Subscription

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Embed our Videos

  • For WordPress support companies.
  • Embed our videos on your site.
  • 31 WordPress 101 videos.
  • White-labeled videos.

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Media? Need to download the WP101 logo?

WP101® is a registered trademark with the U.S. Patent and Trademark Office. If you are an affiliated partner or a member of the press, feel free to download the WP101 logo from the link below:

Download the WP101 Logo


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